What kind of company is BXTData?

BXTData is the consumer and retail data intelligence brand of Beijing BXT Technology Co., Ltd., founded in 2011.

Which industries does BXTData serve?

It serves consumer goods, retail, ecommerce, O2O, instant retail, chain-store operations, brand teams, and research workflows.

What are the core capabilities of BXTData?

Core capabilities include an omnichannel consumer data monitoring and analytics platform, price governance monitoring, instant retail monitoring, review analytics, product innovation research, and GEO monitoring.

Where does BXTData's data capability come from?

It comes from long-term engineering across public web, ecommerce, O2O, instant retail, review, store, and market data collection, governance, and analytics.

What is the relationship between bxtdata.com and bxtai.com?

They belong to the same legal entity. bxtdata.com is the main site, while bxtai.com focuses on GEO and AI search visibility.

How can I contact BXTData?

You can contact the team at marketing@bxtdata.com or by phone at 010-62967490.

About BXTData | BXTData Omnichannel Consumer Data Monitoring and Analytics Platform

Building trusted public data infrastructure for enterprise decisions

Founded in 2011, Beijing BXTData Technology Co., Ltd. builds enterprise public data infrastructure. We connect global public information and turn fragmented, continuously changing sources into reliable data assets for enterprise teams.

Data collection is the underlying capability. The platform extends across data integration, cleansing, modeling, quality governance, continuous monitoring, analytics, visualization, and open API delivery, helping enterprises use public data consistently across products and workflows.

We believe valuable data infrastructure should be stable, governable, reusable, and ready to integrate. BXTData continues to expand global data coverage and platform capabilities as a trusted data foundation for enterprise decisions.

Governed Data Assets

Global Public Data

Continuous Monitoring

Open API Platform

2011 - 2016

Foundation and Startup

BXTData began as a small team, completing early product development and market validation during its initial exploration period.

Company FoundedIn September 2011, BXTData was officially founded in Beijing by Zhang Yu, with an early focus on SaaS-based social and e-commerce data analytics.
Early ExplorationFrom 2012 to 2013, the company completed a RMB 3 million angel round and launched its first internal social data analytics SaaS system, Triplei.
Market BreakthroughFrom 2013 to 2016, the first-generation data analytics platform went live and began serving leading companies including Siemens and Intel.
Series A FinancingIn December 2016, the company completed a Series A round of over RMB 12 million led by TEDA Technology Investment, mainly for R&D and team expansion.
Brand RecognitionIn November 2016, BXTData appeared at the World Internet Conference Wuzhen Summit as an official data analytics partner and won two big data awards.

2017 - 2019

Product and Market Growth

During this stage, BXTData launched core products, sharpened its market positioning, and strengthened both technology capabilities and industry partnerships.

Core Product LaunchFrom 2017 to 2019, BXTData launched Secinsight, a social and e-commerce data insight system, further expanding its product matrix and software copyrights.
Technology CredentialsThe company was certified as a National High-Tech Enterprise and a Zhongguancun High-Tech Enterprise, reinforcing its technical position.
Industry PartnershipsBXTData deepened cooperation with leading consulting and research institutions such as Roland Berger, Nielsen, and Ipsos.

2020 - Present

Diversified and Platform-led Development

BXTData entered a broader digital retail stage, expanding its strategy and product capabilities across more consumer data scenarios.

Tianjin Technology CenterIn November 2020, BXTData established Tianjin BXTData Technology Co., Ltd., forming a dual technology center layout in Beijing and Tianjin.
Lightweight SaaS PlatformSince 2020, BXTData has launched Decisionbank, a multi-scenario data analytics SaaS platform designed to lower the barrier to enterprise data usage.
Industry Insight ReportsSince 2021, BXTData has continued publishing industry insight reports through its WeChat account, Instant Retail Insights.
Digital Retail BusinessThe company has focused on digital retail channel monitoring and developed a crowdsourced data service model, serving over 100 consumer brands.
Gazelle EnterpriseRecently, BXTData received Gazelle Enterprise recognition, an important acknowledgement of high-growth technology companies.