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Company Profile
ENTERPRISE PUBLIC DATA INFRASTRUCTURE

Building trusted public data infrastructure for enterprise decisions

Founded in 2011, Beijing BXTData Technology Co., Ltd. builds enterprise public data infrastructure. We connect global public information and turn fragmented, continuously changing sources into reliable data assets for enterprise teams.

Data collection is the underlying capability. The platform extends across data integration, cleansing, modeling, quality governance, continuous monitoring, analytics, visualization, and open API delivery, helping enterprises use public data consistently across products and workflows.

We believe valuable data infrastructure should be stable, governable, reusable, and ready to integrate. BXTData continues to expand global data coverage and platform capabilities as a trusted data foundation for enterprise decisions.

  • Governed Data Assets
  • Global Public Data
  • Continuous Monitoring
  • Open API Platform
BXTData company profile
2011Data intelligence since 2011
  • 10+years of industry data service experience
  • Multi-platformcovering e-commerce, O2O, and more data scenarios
  • End-to-endclosed loop from data collection to insight activation
  • Growth-ledbuilt for brand operations and business decisions

Data capability and compliance

Data research infrastructure for consumer goods companies

BXTData supports consumer goods, retail, and brand operations teams with capabilities across data collection, SKU recognition, review analytics, OCR, AI classification, and real-time monitoring.

Technology Capabilities

  • SKU recognition and cross-platform product mapping
  • NLP review sentiment and negative root-cause analysis
  • OCR screenshot recognition and evidence capture
  • AI classification models and anomaly detection
  • High-frequency data refresh and real-time alerts

Data Capabilities

  • Coverage across ecommerce, O2O, instant retail, and social channels
  • Tens of millions of SKUs and product links monitored
  • Hundreds of millions of consumer reviews and feedback signals analyzed
  • Major cities, trade areas, and retail stores covered
  • Outputs by industry, brand, channel, and region

Data Compliance

  • Data sources follow lawful and compliant principles
  • Priority use of public-access and authorized data
  • Respect for platform rules and customer data boundaries
  • No collection of irrelevant sensitive personal information
  • Privacy protection through access control and desensitization
Vision
Vision
To become a leading public-domain big data business application platform in China with world-class capabilities.
Mission
Mission
Unlock the value of public-domain data
Empower enterprise growth with digital technology
Values
Values
Use data with intelligence
Create customer success and achieve personal growth
Milestones

From early data capability building to platformized products and deeper data-driven growth solutions, BXTData has always developed around real brand business scenarios.

01
2011 - 2016

Foundation and Startup

BXTData began as a small team, completing early product development and market validation during its initial exploration period.

  • Company FoundedIn September 2011, BXTData was officially founded in Beijing by Zhang Yu, with an early focus on SaaS-based social and e-commerce data analytics.
  • Early ExplorationFrom 2012 to 2013, the company completed a RMB 3 million angel round and launched its first internal social data analytics SaaS system, Triplei.
  • Market BreakthroughFrom 2013 to 2016, the first-generation data analytics platform went live and began serving leading companies including Siemens and Intel.
  • Series A FinancingIn December 2016, the company completed a Series A round of over RMB 12 million led by TEDA Technology Investment, mainly for R&D and team expansion.
  • Brand RecognitionIn November 2016, BXTData appeared at the World Internet Conference Wuzhen Summit as an official data analytics partner and won two big data awards.
02
2017 - 2019

Product and Market Growth

During this stage, BXTData launched core products, sharpened its market positioning, and strengthened both technology capabilities and industry partnerships.

  • Core Product LaunchFrom 2017 to 2019, BXTData launched Secinsight, a social and e-commerce data insight system, further expanding its product matrix and software copyrights.
  • Technology CredentialsThe company was certified as a National High-Tech Enterprise and a Zhongguancun High-Tech Enterprise, reinforcing its technical position.
  • Industry PartnershipsBXTData deepened cooperation with leading consulting and research institutions such as Roland Berger, Nielsen, and Ipsos.
03
2020 - Present

Diversified and Platform-led Development

BXTData entered a broader digital retail stage, expanding its strategy and product capabilities across more consumer data scenarios.

  • Tianjin Technology CenterIn November 2020, BXTData established Tianjin BXTData Technology Co., Ltd., forming a dual technology center layout in Beijing and Tianjin.
  • Lightweight SaaS PlatformSince 2020, BXTData has launched Decisionbank, a multi-scenario data analytics SaaS platform designed to lower the barrier to enterprise data usage.
  • Industry Insight ReportsSince 2021, BXTData has continued publishing industry insight reports through its WeChat account, Instant Retail Insights.
  • Digital Retail BusinessThe company has focused on digital retail channel monitoring and developed a crowdsourced data service model, serving over 100 consumer brands.
  • Gazelle EnterpriseRecently, BXTData received Gazelle Enterprise recognition, an important acknowledgement of high-growth technology companies.
BXTData Honors

Certificates and software rights are organized by category from the current asset library.

44+Total Records
3+Categories
30+Software Copyrights
3+Business Credentials

Business and Technology Credentials

6items
Business CredentialsBusiness license and local SME credentials.
High-Tech Enterprise CertificatesNational high-tech enterprise certificates.

Quality and Information Security

5items
ISO 27001 Quality CertificationAll certificates in this group are merged into one card.
Information Security Management CertificationAll certificates in this group are merged into one card.

Trademark and Software IP

33items
Trademark Registration CertificatesBrand trademark registration certificates.
Software CopyrightsShown in a dense certificate wall for easier browsing.
CLIENTS & PARTNERS

Core Clients and Ecosystem Partners

For more than a decade, BXTData has served global brands, government and universities, consulting firms, and other client types, building a high-value collaboration network around consumer market research, digital retail monitoring, and brand growth decisions.

01

Global Brand Clients

Serving technology, automotive, consumer goods, dairy, electronics, and other industries with brand insights, channel monitoring, and growth decisions.

02

Government and University Cooperation

Providing data services and technical cooperation for government agencies, universities, and research organizations.

03

Consulting Ecosystem

Working closely with leading consulting and market research institutions to support industry research, strategy consulting, and consumer insights.

Contact Us
Beijing Technology Center
Room 501, Building B, Xinxi Building, No. 28 Shangdi Information Road, Haidian District, Beijing, China
Tel+86 10 6296 7490
Emailmarketing@bxtdata.com
Beijing Technology Center